Facebook ad now tracks you, even if you don’t have an account.

There’s nowhere to hide across the web, especially from the marketing and advertising companies. If you are paranoid about your privacy, you may get upset to know that Facebook will now track and deliver targeted Ads on other apps and websites for everyone, even if you do not have Facebook accounts.

Until now, Facebook was showing targeted ads only to its users, but now the social networking giant says it needs extra data to make its ads better. Facebook announced on Thursday that the company is expanding its Audience Network, allowing publishers and developers to reach more people through Facebook advertising.
To deliver interest-based Ads to its users as well as non-users alike, Facebook will now use cookies via third-party websites offering Facebook plug-ins (e.g. ‘Like’ button). Opt Out..READ MORE
Written By: Swati Khandelwal

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